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New YorkLive Streaming

Event type

Product Launch Live Streaming

A launch is a broadcast. It should look like one — and generate clips the moment it ends.

Broadcast cameras and a jib cover a dramatic product-launch keynote reveal

New York Live Streaming

A product launch live stream is a produced broadcast for press, customers and the public: multi-camera keynote coverage, seamlessly integrated pre-recorded film and product demos, motion graphics, a simulcast to the platforms your audience uses, and short clips cut and ready as the event ends. New York Live Streaming produces launches where the polish of the stream reflects on the product, blending live stage and pre-produced video so transitions are invisible.

Blending live and pre-recorded

Pre-produced films and demo videos are played from our system on the director's cue, with audio matched to the live mix so there's no jump in level or tone. The switch between a presenter on stage and a full-frame film is rehearsed until it's clean.

Distribution and clips

One encode goes to multiple destinations — YouTube, LinkedIn, a press page, an embedded player on your site. A clips operator pulls key moments during the event so shareable segments are available within minutes of the close.

What makes this event different

A launch mixes live and pre-recorded content more than almost any other format — a keynote that cuts to a hero film, back to stage, into a live demo, into another package. That needs frame-accurate playback, matched audio levels between live and recorded, and a director rehearsed on every transition. There's also a distribution and social dimension: simulcasting to several platforms and producing shareable clips immediately.

Sample camera plan

  1. Camera 1Wide master of stage
  2. Camera 2Presenter close-up, long lens
  3. Camera 3Product / demo table, tight
  4. Camera 4Jib or roaming for reveals and audience

Keynote-style launch with a live demo area.

Sample run of show

TimeItem
-1 dayRehearsal with all video packages and demo cues
-60 minPlayback check, simulcast destinations armed, clips station ready
0:00Cold open film → presenter on stage
0:08Keynote with graphics; cut to hero film
0:20Live product demo, tight coverage
0:35Roadmap / partners; closing film
0:45End card; clips published; recording to press page

Frequently asked questions

Can you play our pre-produced videos inside the live stream?
Yes — from a dedicated playback system, frame-accurate on the director's cue, with audio matched to the live broadcast mix.
Can we stream to YouTube, LinkedIn and our own site at once?
Yes. A single program is simulcast to multiple destinations, including an embedded player on your own page.
Can we get social clips right after the launch?
Yes — a clips operator captures key moments live so shareable segments are ready within minutes, with fuller edits to follow.
Can you cover a live on-stage demo closely?
Yes — a dedicated tight camera on the demo area, rehearsed with the presenter so the framing follows the action.

Plan Your Launch

Tell us the event date, venue and run of show. We'll come back with a plan and a number.

Prefer to talk it through? Call 516-792-2800 or text the same number.

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